Internet Marketing, Cigar Guy? Phillies Roy Halladay No-Hitter, Yankees Sweep, Giants Jets Win!: What your business can learn from the unexpected
Posted by Salem Global on Oct 12, 2010
So Tiger Woods is playing golf when all of a sudden some Indian guy with a Turban and a huge fat cigar appears out of nowhere. Sounds like a joke right? But it wasn’t. Here is the original picture: http://www.dailymail.co.uk/sport/golf/article-1319238/Cigar-guy-revealed-We-man-stood-Tiger-Woods-internet-sensation.html
And here are some of the hundreds of doctored photos: http://www.msnbc.msn.com/id/39522903/ns/technology_and_science-tech_and_gadgets
“Cigar Guy” turns out to be a 30-year old investment analyst from London named Rupesh Singaida. He actually isn’t wearing a turban at all. It’s a hair piece that he is wearing to show support for another golfer named Miguel Angel Jiminez, one of the star European players who just happens to be famous for his long hair and cigar smoking.
In other sports news, Philadelphia Phillies Roy Halladay made history with his No-Hitter, the 2nd in playoff history and his second of the season. http://www.philliesnation.com/archives/2010/10/roy-halladay-throw-no-hitter and the New York Yankees have done it again by sweeping the Minnesota Twins and advancing to the next round in the American League Championship Series (ALCS)
In Football, the NY Giants are on a 2 game winning streak while the J-E-T-S JETS JETS JETS won on Monday night.
So what I have learned this week is that sometimes the out of the ordinary truly gets the most promotion. Before that photographer captured Tiger Woods golf ball in mid-air, Cigar Guy was just another Indian living in London. But now the Cigar Guy is known all over the world. Oh and more famous but less promoted is Miguel Angel Jiminez which should give him a boost of confidence. The Yankees are as close to a sure thing as any other team. They have the budget, the players, the plays and the strategies. (And maybe the correct amount of steroids?) The Giants and Jets aren’t a sure thing but their fans keep them going.
What about your business? Do you have the budget to buy as many domain names as possible? Do you have many “fans” or happy and satisfied customers who are rooting for you? Those clients’ customers and patients who are very happy with your practices and services should be jockeying for you. They should be writing testimonials for your website, your LinkedIn and on Google and Yahoo local.
Need help with Internet promotion for your business? We have been helping companies and businesses strategize online since 1997. Call Raphi Salem at 212-993-5828, email info@salemglobal.com or check out www.SalemGlobal.com for more information about how to get your own “Cigar Guy” to make YOU famous.