Desperate Pleas For Last Minute Online Shoppers, Reputation Management & Internet Marketing Discounts: What Your Business Should Be Doing Before Christmas and New Years

Posted by Salem Global on Dec 21, 2010

Last week I gave you the updated 21 things your business should be doing online for 2011. But what about RIGHT NOW you ask? Well, lets take a look at Toys R Us, Staples, Priceline, Party City, Kayak and Spirit Airlines…

Get All You Want for Christmas with Fares from $9* Each Way!

$50 Coupon* for Last Minute Holiday Travel!

Last Minute Hotel Deals from $45/night!

Four coupons inside for holiday procrastinators!

Our Lowest Prices Ever! 50% Off!

20% Off Coupon! Save In Stores & Online

Save up to 50% – Last Minute Gift event!

Buy One Get One 50% Off

For the First Time EVER! Stores Open 24 Hours Now Thru Christmas Eve!

There you have it. Huge multi-million dollar companies and corporations are sending out messages like this. So don’t you think its a good idea? Ok, lets face it. I am 40 years old and have been in the advertising and marketing field for 20 years. Online for 14 of them. Don’t you think that the corporate giants who spend millions and millions of dollars on advertising know what they are doing yet? I do. Learn from the best. They have the biggest budgets around. Spend more money on an ad than you make in a lifetime and you should be doing EXACTLY what they are doing.

People want to hear from you. They want to know there is a sale going on. They want to know they can save 50%. They want to know if they buy one they can get one free. They want to know about the last minute deals. They want to know. And you should be telling them in 6 ways:

1) On your website

2) In your blog

3) In a newsletter email

4) In an article

5) In a press release

6) On all of your social media including twitter, facebook and linked in

And if you haven’t noticed, those are the six places where SalemGlobal Internet would be placing your content for up to half off! Seriously SG is running a discount throughout the holiday season into the new year. NOW is the time to talk to Raphi Salem about promoting your business online. That’s right. You too! Hey – I am talking to you.

Let me give you two examples of conversations I had in the past week:

1st – http://www.AngelaCosmai.com – located in Stamford, CT. Local beauty shop, hair and color salon, wants local customers to travel all the way to Greenwich CT. They need to fix their google places, maps and listings and give a 10% off next visit to those that give them a positive review online. And by the way – positive reviews combat negatives and help with reputation management.

2nd – http://www.WorldHyundaiMatteson.com – located in Matteson, IL. Google “World Hyundai” and you will see that they dominate the first search engine results page with their main site, their blog, their marketing sites, review sites, Facebook etc. So that means that they are almost completely in control of their reputation online. Other companies struggle with this but you don’t have to if you go about it correctly.

So in conclusion this week, let me first wish you a Happy and Healthy New Year! Next year is going to be so much better than 2010. I am money back guaranteeing it. (Oh did I mention that SalemGlobal lead generation strategies come with a money back guarantee?) So get out the Hanukkah Christmas and Kwanzaa messages… the discounts, the incentives, the buy one get one free ads. Get them to sign up for your newsletter and enjoy the holiday season. Yes it’s freezing outside and will continue to get colder. (But that’s ok if you like to ski like me.) And if you want any help setting up a campaign for 2011 and getting your business ready for 1st quarter, give me (Raphi Salem) a call at 212-993-5828 or email info@salemglobal.com.