Desperate Pleas For Last Minute Online Shoppers, Reputation Management & Internet Marketing Discounts: What Your Business Should Be Doing Before Christmas and New Years

Posted by Salem Global on Dec 21, 2010

Last week I gave you the updated 21 things your business should be doing online for 2011. But what about RIGHT NOW you ask? Well, lets take a look at Toys R Us, Staples, Priceline, Party City, Kayak and Spirit Airlines…

Get All You Want for Christmas with Fares from $9* Each Way!

$50 Coupon* for Last Minute Holiday Travel!

Last Minute Hotel Deals from $45/night!

Four coupons inside for holiday procrastinators!

Our Lowest Prices Ever! 50% Off!

20% Off Coupon! Save In Stores & Online

Save up to 50% – Last Minute Gift event!

Buy One Get One 50% Off

For the First Time EVER! Stores Open 24 Hours Now Thru Christmas Eve!

There you have it. Huge multi-million dollar companies and corporations are sending out messages like this. So don’t you think its a good idea? Ok, lets face it. I am 40 years old and have been in the advertising and marketing field for 20 years. Online for 14 of them. Don’t you think that the corporate giants who spend millions and millions of dollars on advertising know what they are doing yet? I do. Learn from the best. They have the biggest budgets around. Spend more money on an ad than you make in a lifetime and you should be doing EXACTLY what they are doing.

People want to hear from you. They want to know there is a sale going on. They want to know they can save 50%. They want to know if they buy one they can get one free. They want to know about the last minute deals. They want to know. And you should be telling them in 6 ways:

1) On your website

2) In your blog

3) In a newsletter email

4) In an article

5) In a press release

6) On all of your social media including twitter, facebook and linked in

And if you haven’t noticed, those are the six places where SalemGlobal Internet would be placing your content for up to half off! Seriously SG is running a discount throughout the holiday season into the new year. NOW is the time to talk to Raphi Salem about promoting your business online. That’s right. You too! Hey – I am talking to you.

Let me give you two examples of conversations I had in the past week:

1st – http://www.AngelaCosmai.com – located in Stamford, CT. Local beauty shop, hair and color salon, wants local customers to travel all the way to Greenwich CT. They need to fix their google places, maps and listings and give a 10% off next visit to those that give them a positive review online. And by the way – positive reviews combat negatives and help with reputation management.

2nd – http://www.WorldHyundaiMatteson.com – located in Matteson, IL. Google “World Hyundai” and you will see that they dominate the first search engine results page with their main site, their blog, their marketing sites, review sites, Facebook etc. So that means that they are almost completely in control of their reputation online. Other companies struggle with this but you don’t have to if you go about it correctly.

So in conclusion this week, let me first wish you a Happy and Healthy New Year! Next year is going to be so much better than 2010. I am money back guaranteeing it. (Oh did I mention that SalemGlobal lead generation strategies come with a money back guarantee?) So get out the Hanukkah Christmas and Kwanzaa messages… the discounts, the incentives, the buy one get one free ads. Get them to sign up for your newsletter and enjoy the holiday season. Yes it’s freezing outside and will continue to get colder. (But that’s ok if you like to ski like me.) And if you want any help setting up a campaign for 2011 and getting your business ready for 1st quarter, give me (Raphi Salem) a call at 212-993-5828 or email info@salemglobal.com.

Exclusive Networking This Thursday at AXA Advisors, 21 Things You Need To Know About Internet Marketing in 2011, Cliff Lee Joins SG for $120 Million?

Posted by Salem Global on Dec 14, 2010

Internet Marketing For 2011, Cliff Lee Joins SG for $120 Million? What Your Business Should Be Doing Before Christmas

Well the cat is out of the bag. Cliff Lee is not going to the Yankees for the next five seasons. Instead he has decided to join SalemGlobal and also play baseball for the Philadelphia Phillies for $120 million. (http://mlb.fanhouse.com/2010/12/14/report-cliff-lee-to-sign-with-phillies/) Lee was reported to have said that “the Phillies are a great team and I am going to bring them to the World Series.” In his spare time he will write tweets, blog posts and content for websites. “You might think it strange that Lee would decide to spend his free time hanging out at the SG offices,” says Raphi Salem, CEO SalemGlobal Internet, “but I happen to know that he spends lots of that time on his blackberry, writing content and making YouTube videos.” “Hey – if I am doing all that stuff anyway – I might as well get paid for it… right?” replied Lee from his linkedin account and Facebook status.

As a reminder, SalemGlobal Internet would like to update you on the 21 things every organization needs to succeed online. It’s not just SEO anymore. Google has basically leveled the playing field between sponsored ads, local listings and organic search. If you aren’t taking advantage of all of the below, then your competition might just take some business away from you. So continue with your SEO efforts and social media. But just remember to be consistent and you will come out on top.

1) Evaluate present website for compatibility with SEO strategies.

2) Research your industry and relevant keywords.

3) Purchase relevant domain names

4) Build marketing websites that are optimized for areas of your industry and business, and use these to help promote your primary corporate website

5) Implement appropriate metadata – page titles, keywords, descriptions and search engine friendly URLs

6) Rewrite and prioritize content & text on site. Develop new content and increase pages

7) Gather, Create and Post testimonials and local reviews – increase number of pages, claim being a trusted authority

Develop and implement a user registration form. Increase Lead Generation.

9) Build and upload sitemap and robots.txt file

10) Submit site to search engines – Google, Yahoo, Bing and the lesser used engines

11) Submit listings to local directories – Google, Yahoo, Bing, Yelp, Merchant Circle etc.

12) Build and maintain business blogs on separate domain names and hosting

13) Social Media/Networks – Identify existing online communities, and build new ones. Utilize Facebook, Twitter, MySpace, LinkedIn, Yahoo Groups

14) Online video production – distribute your video across shared online video sites; YouTube, Tube Mogul

15) Develop newsletter (We are a Constant Contact Business Partner)

16) Write and promote online press releases for your organization (Interactive PR)

17) Write and promote articles – submit articles to hundreds of free online newspapers and magazines

18) Develop contests – fun & exciting for existing and new visitors

19) Manage Pay-per-Click (PPC) advertising (Google/ Yahoo/ Bing)

20) Manage Affiliate Marketing (Linkshare/ Commission Junction/ ShareASale) for ecommerce sites

21) Monitor and Report – Evaluate efforts and results (e.g. Google Analytics and additional 3rd-party tools such as WebCEO.com)

Want to know more about what to do for 2011 and getting your business ready for 1st quarter? Do you need a new marketing strategy for 2011? Call Raphi Salem at 212-993-5828 or email info@salemglobal.com for more information about us, how we work, how much it costs etc. etc.. You will be glad you did!

Lainie Bennett of Millennium Personnel on the Radio Tonight

Posted by Salem Global on May 12, 2010

Stage 2 Networks Receives CLEC Approval

Posted by Salem Global on May 10, 2010

New status will complement the company’s ability to implement and support IP-enabled services as well as traditional TDM Products and Services

New York, NY (May 10, 2010) – Stage 2 Networks, a leader in hosted PBX and converged network solutions, today announced the approval of its Competitive Local Exchange Carrier (CLEC) application from the New York State Public Services Commission in accordance with the FCC Telecom Act of 1996.  The company is now offering PRI and T1 circuits, adding diversity to its line of products and services and allowing more choices for customers depending on their communication requirements. PRI and T1 circuits allow for voice and/or data transport into a company’s premise-based PBX or interconnect facility and provide a migratory path to next generation technology as well as IP-enabled voice.

“This is another major milestone for Stage 2 and our customers.  Our choice of becoming a CLEC was driven by the desire to control one more element in the delivery of voice and data services,” said Joseph P. Gillette, CEO of Stage 2 Networks.  “As a CLEC, we can now provide to our customers not only hosted solutions, but control over the underlying infrastructure, thus shortening provisioning intervals as well as responsiveness on the support side.”

“Becoming a CLEC allows Stage 2 to offer a unique advantage for businesses, which includes excellent customer care, competitive pricing and the ability to work side by side with customers on solutions tailored to fit their individual needs,” said Roy Chirdo, Chief Technical Officer of Stage 2 Networks. “By adding PRI and T1 to Stage 2’s hosted services offerings, companies can now benefit from a single provider that offers more choices and solutions which complement just about every businesses communications platform.”

PRI which is the acronym for Primary Rate Interface divides a T1 signal into 24 channels while dedicating 23 channels to voice and one channel for data.   PRIs allow for caller ID with the name associated to the caller ID.  This product is used by companies such as inbound call centers where incoming caller name and ID is important.

The T1 product offered by Stage 2 includes voice only or voice and data and includes integrated as well as dynamic T1s.  T1s provide 1.544 megabits over 24 channels and transmits and receives data on separate dedicated lines so there is no waiting on batches of information.  Unlike PRIs, T1 circuits only identify a caller’s main directory number and not the complete caller ID.  This product is ideal for companies such as outbound call centers or other businesses where caller identification is not necessary.

About Stage 2 Networks

Stage 2 is a New York-based converged network services provider that offers a robust and redundant network with connectivity, quality of service and local number portability available across the country and, often, around the world, with CLEC capabilities in the New York metro market. We provide SIP trunking, Private Line services, PRI and Business T1 circuits as well as hosted PBX and business phone system solutions which do not require the capital expenditure typically associated with purchasing a new phone system. Stage 2 also provides phone line replacement at reduced cost with enhanced functionality, whether POTS or PRI services. Finally, all of Stage 2’s products are supported by robust data connectivity that can fully integrate its customers’ communication platform for both voice and data services across multiple locations. Stage 2′s productivity-enhancing features and functionality serve to differentiate its products and offer an added bonus to its customers.  For more information visit www.stage2networks.com.

# # #

For further information contact:

Stage 2 Networks
Suzanne Urash
+1.813.649.8504
suzanne@cre8groupinc.com

Four Star | Cleaning Their Way Through The Recession

Posted by Christopher.Skyi on Apr 20, 2010

If you think that the bad economy is mopping the floor with just about every business on the planet — think again. The crazy real estate boom of the past 15 years, the cost advantages of outsourcing, and even the swine flu have all but insured that professional office cleaning companies are the ones doing the mopping up.

According to a 2006 Bureau of Labor Statistics report, professional office cleaning companies are expected to expand their workforce by 14% by 2016 and despite the recession, industry insiders believe that that statistic will still be met.

Office Cleaning Services Clean Up Before, During, and After the Recession

Several factors have conspired to make office cleaning a growth industry for at least the next few years: 1) the huge expansion of office real estimate in the last 15 years and 2) — paradoxically — the severe recession itself.

The massive expansion of office space fueled the demand for office cleaning services but the severe recession forced companies to cut their in-house janitorial staff in favor of lower cost outsourced and contract office cleaners. This has created an obvious opportunity for outside contractors: do a great job, and then when the economy improves, companies will be unlikely to go back to employing a more costly full-time in-house janitorial staff.

Outside contractors have even benefited from the occasional health crisis, like dealing with the H1N1 (swine flu) virus, which requires special products, expertise, and service. Often an in-house janitorial staff doesn’t have access to the specialized products needed to deal with special requests such as these.

But perhaps the biggest reason professional office cleaning services have profited during the recession is that no matter what, somebody’s got to take out the trash:

“There is nothing sexy or exciting about commercial cleaning except for the fact that it is usually a wonderful, successful business that is almost totally recession resistant!” says Jeff Elgin, the CEO of FranChoice Inc., a company that provides free consulting to consumers looking for a franchise that best meets their needs. “Very few business owners are ever going to want to clean their own office space,” he says, “so the demand isn’t going anywhere.”

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Four Star Cleaning Service’s trained New York & New Jersey technicians are equipped to handle any type of job in our specialized areas of expertise. We carefully monitor the work of our staff on a regular basis to assure quality. Our high standards generate superior results for your cleaning needs. Call Four Star Office Cleaning Services at 212-741-9400 to hear about our low rates or fill out our form for a free estimate.

Donated Food Becomes Cash for the Hungry: $1 Million Giveaway Helps Fight Hunger in America

Posted by Salem Global on Mar 22, 2010

Eva’s Kitchen (http://www.EvasVillage.org), the soup kitchen at Eva’s Village, makes an urgent March/April appeal for the Feinstein Foundation matching donation challenge

Paterson, NJ (PRWEB) March 16, 2010 — Eva’s Kitchen (NJ soup kitchen at Eva’s Village, makes an urgent March/April appeal for the Feinstein Foundation matching donation challenge.

Eva’s Village, a highly respected New Jersey anti-poverty organization, has announced their participation in the 2010 Feinstein Foundation13th Annual $1 million giveaway to fight hunger in America, created and funded by Alan Shawn Feinstein of Rhode Island.

Food and funds donated from March 1, 2010 through April 30, 2010 for Eva’s Kitchen may be matched up to $40,000 by Alan Feinstein. The purpose of the Feinsten Challenge is to encourage additional donations to participating anti-hunger charities, so food items, cash and checks donated during March and April through this challenge will help Eva’s in its mission to feed the hungry.

The need has grown so fast, and so dramatically, because of the economic crisis

Sister Gloria Perez, Executive Director, points out that the Feinstein Challenge matching grant program makes March and April the perfect time for “grass-roots” efforts by any individual, family, church, organization or business to collect food and monetary donations for Eva’s Kitchen.

Food items will be valued at $1.00 per item or pound — items that will help to increase total donations fast and are needed most by the cooks at Eva’s Kitchen include sugar, tuna, rice, soups, olive oil and canned ravioli. To arrange a drop-off of collected food items, call 973-523-6220 x234 and ask for the “Feinstein Challenge”.

Monetary donations are encouraged online at EvasVillage.org or when mailing checks to Eva’s Village, 393 Main Street, Paterson, NJ 07501, reference “The Feinstein Challenge”.

In 2008, Eva’s Kitchen, the New Jersey soup kitchen at Eva’s Village, was seating 240 hungry people at noon for a hot meal. Today, just two years later, this bright, cheerful dining hall is far over capacity, doing double seatings and serving up to 350 people every day of the year.

Sister Gloria Perez, Executive Director of Eva’s Village says, “The need has grown so fast, and so dramatically, because of the economic crisis.” Sister Gloria notes that as the economy worsened, more and more of the “working poor” joined the homeless at Eva’s Kitchen. “We know that our kitchen must be expanded and we are discussing plans and funding opportunities to allow us to meet the growing demand for feeding the hungry”, she continued.

The Feinstein Challenge is a unique opportunity to gain the maximum benefit from volunteer efforts. Since 1981, hundreds of people have donated their time and hard work to feed the hungry at Eva’s Kitchen — some for more than twenty years. Others have devised their own creative and highly successful donation programs. Fred Puso and Jim O’Rourke, two members of the Knights of Columbus, St. Catherine of Bologna Council #6212 in Ringwood, have collected and donated 4 tons of coffee over the past 18 years (or 256,000 cups of brewed coffee).

Donors will be pleased to know that Eva’s Village holds a third consecutive 4-star rating from Charity Navigator (CharityNavigator.org/). Ken Berger, President & Chief Executive Officer, Charity Navigator says, “Only 13% of the charities we rate have received at least 3 consecutive 4-star evaluations, indicating that Eva’s Village consistently executes its mission in a fiscally responsible way, and outperforms most other charities in America. This “exceptional” designation from Charity Navigator differentiates Eva’s Village from its peers and demonstrates to the public it is worthy of their trust.”

For more information on the programs at Eva’s Village, a comprehensive New Jersey anti-poverty charity, email Donna Fico, Chief Marketing Officer at Donna.Fico(at)evasvillage(dot)org or call (973) 523-6220 Ext. 230.

About Eva’s Village:
Founded by Msgr. Vincent E. Puma in 1982 as a response to the poor and homeless in Paterson, NJ, Eva’s Village is a non-profit comprehensive social service organization. Our mission is to feed the hungry, shelter the homeless, treat the addicted and provide medical care to the poor with respect for the human dignity of each individual. Through almost three decades of service, Eva’s Village has established a unique record in facing community challenges and changing the lives of the hungry, homeless and addicted. Our organization has grown from a simple soup kitchen to become the most respected anti-poverty program in New Jersey. It now includes twelve integrated programs housed in numerous buildings spanning several city blocks in downtown Paterson. For more information, call 973-823-6220. To make special arrangements for funding, ask for the Development Department. To volunteer, ask to speak with our Volunteer Coordinator.

Millennium Personnel Launches New Website

Posted by Aryeh.Landowne on Mar 1, 2010

Last week Millennium Personnel Corp. launched a brand new website. The new site makes it much easier to navigate around the site and has more information so it’s easier to find what you are looking for. Check it out at www.MPC-NYC.com.

Millennium Personnel Corp is full service employment agency serving the New York City job market, specializing in resume writing, as well as job placement. Check them out at www.MPC-NYC.com or give them a call at 212-244-2777.

People Capital Featured in Article About Fresh Approaches to Academic Funding

Posted by Aryeh.Landowne on Feb 1, 2010

People Capital, the leaders in peer to peer student loans, was recently featured in an article on the Student Loan Blog (www.studentloaninfo.org). Author, Sally Croft, writes,

Discover a fresh approach to academic funding at People Capital. At People Capital, they are committed to helping credible lenders and borrowers find one another without involving a traditional financial institution. This peer-to-peer lending approach is revolutionizing student lending with a new credit risk methodology, where lenders who offer the lowest interest rate “win” borrower loans.

To check out the rest of the post click here and also check out www.People2Capital.com to learn more about the Human Capital Score and People Capital’s approach to student loans.

Stage 2 Networks Launches New eCONNECT(SM) Product

Posted by Aryeh.Landowne on Jan 29, 2010

Stage 2 Networks (http://www.stage2networks.com) launches new eCONNECT(SM) product developed to increase revenue generating call activities.

New York, NY (January 26, 2010) — Stage 2 Networks, a leader in hosted PBX and converged network solutions, today announced that it has launched a new product which may increase a company’s call pick-up rate by as much as 60%.  The product is easily integrated into a business’s existing PBX system that uses SIP trunking or a traditional platform.

“We are excited about the launch of our latest new product which was originally developed based on a specific client need,” said Joseph P. Gillette, CEO of Stage 2 Networks.  “Upon implementation, our client, a very large collections agency, has reported a significant increase in the number of collection phone calls that were answered because of the eCONNECT(SM) product.  This also resulted in an increase in their revenues.”

The eCONNECT(SM) product works by matching the phone call recipient’s local calling area so that matching area codes are viewed on caller ID.  Companies that can benefit from this new feature include outbound call centers, collection agencies, market research firms, credit card companies, and just about any phone-based sales-driven business.

About Stage 2 Networks:
Stage 2 offers a robust and redundant network with connectivity, quality of service and local number portability available across the country and, often, around the world. Our services include hosted PBX or business phone system solutions, without the capital expenditure typically associated with purchasing a new phone system. Stage 2 also provides phone line replacement at reduced cost with enhanced functionality, whether POTS or PRI services. Finally, all of Stage 2’s products are supported by robust data connectivity that can fully integrate its customers’ communication platform for both voice and data services across multiple locations. Stage 2′s productivity-enhancing features and functionality serve to differentiate its products and offer an added bonus to its customers.  For more information visit www.stage2networks.com.

For further information contact:
Stage 2 Networks
Suzanne Urash
+1.813.649.8504
suzanne@cre8groupinc.com

People Capital Announces Partnership with Prosper Marketplace

Posted by Aryeh.Landowne on Jan 11, 2010

American Banking News reports that People Capital (www.People2Capital.com), a peer-to-peer lending platform, has reached an agreement with Prosper Marketplace, another P2P lending service, to exchange referrals.

The agreement, which was announced on January 5^th, 2010 calls for all loan inquires that do not meet Prosper’s requirements to be forwarded to People Capital. In return, People Capital will forward all loan requests that are not for student loans. Since People Capital only deals with student loans this is no loss for them and since Prosper Marketplace is a more established company any partnership could only help People Capital’s growth.

Click here to read the full article. Click here to visit People2Capital.com