Alan Samuels of People Capital Interviewed by Transcapitalist Blog
Posted by Salem Global on Feb 16, 2010
Last week a blogger from Transcapitalis.com sat down with Alan Samuels, Chief Product Officer at People Capital (www.People2Capital.com) to discuss People Capital’s Human Capital Score and how it is revolutionizing the way student loans are given. They wrote:
The HCS [Human Capital Score] innovation shows potential to greatly improve the current approach to education financing in two major ways: 1) More fairly and accurately evaluating the risk of young people seeking loans for educational purposes; and 2) More robustly challenging future students to think critically about what the education they seek will realistically help them achieve post-graduation before making such an investment in time and debt.
Check out the rest of the post here and check out People Capital at www.People2Capital.com and learn more about the Human Capital Score and how it can help you get a great student loan at www.HumanCapitalScore.com.
Millennium Personnel Featured on Fox News
Posted by Aryeh.Landowne on Feb 2, 2010
This Past Friday, NY Staffing Agency and Salem Global Client, Millennium Personnel was featured on a Fox News segment, “On The Job Hunt” The report detailed the rise of companies using temporary employees and how it effects the employers, employees and staffing agencies.
Millennium Personnel is the leading, full-service staffing organization for temporary and permanent office support personnel in New York City such as receptionists, secretaries, &administrative assistants. When it comes to selecting the right candidate for the right position, Millennium has an excellent track record for getting it right on the first try.
Check out Millennium Personnel at www.MPC-NYC.com.
People Capital Featured in Article About Fresh Approaches to Academic Funding
Posted by Aryeh.Landowne on Feb 1, 2010
People Capital, the leaders in peer to peer student loans, was recently featured in an article on the Student Loan Blog (www.studentloaninfo.org). Author, Sally Croft, writes,
Discover a fresh approach to academic funding at People Capital. At People Capital, they are committed to helping credible lenders and borrowers find one another without involving a traditional financial institution. This peer-to-peer lending approach is revolutionizing student lending with a new credit risk methodology, where lenders who offer the lowest interest rate “win” borrower loans.
To check out the rest of the post click here and also check out www.People2Capital.com to learn more about the Human Capital Score and People Capital’s approach to student loans.
Human Capital Score Being Used By Advisors and Students Alike
Posted by Salem Global on Jan 18, 2010
After launching a beta version of their Human Capital Score, People Capital (www.People2Capital.com) has had a large number of signups come from educational institutions and advisers. The Human Capital Score is a powerful tool that can help not just students but also college or high school guidance counselors as well. The Human Capital Score is a method of predicting a student’s earnings post education in order to help students decide on student loans or certain schools from a financial standpoint.
If you are a college guidance counselor, college planning advisor or other professional in the educational field send an email to freetrial@people2capital.com for a free trial of the Human Capital Score from People Capital.
People Capital Announces Partnership with Prosper Marketplace
Posted by Aryeh.Landowne on Jan 11, 2010
American Banking News reports that People Capital (www.People2Capital.com), a peer-to-peer lending platform, has reached an agreement with Prosper Marketplace, another P2P lending service, to exchange referrals.
The agreement, which was announced on January 5th, 2010 calls for all loan inquires that do not meet Prosper’s requirements to be forwarded to People Capital. In return, People Capital will forward all loan requests that are not for student loans. Since People Capital only deals with student loans this is no loss for them and since Prosper Marketplace is a more established company any partnership could only help People Capital’s growth.
Click here to read the full article. Click here to visit People2Capital.com
People Capital Launches Student Loan Platform Beta
Posted by Aryeh.Landowne on Dec 16, 2009
People Capital unveiled a beta release of their Student Lending Platform which enable students and individual lenders to connect and exchange a peer to peer loan. People Capital is a leader in P2P Student Loans and the launch of their new platform makes them an even bigger player in the industry.
Register now and begin the process to obtain a private student loan for your education. As a special gift to their users, People Capital will be waiving the registration fee for the first 50 registrants.
Click here to register and click here to find out more information about People Capital.
People Capital Making Noise in Peer-to-Peer News
Posted by Aryeh.Landowne on Dec 7, 2009
People Capital, one of the leading peer-to-peer lending platforms, has been keeping busy this past week. Here is one event and two stories in which People Capital was mentioned this past week.
- People Capital Founder & CEO, Tom Shelton will be on the panel for The Future of Private Student Loans at the International Institute for Business Information & Growth (iiBIG) seminar on the Student Loan Market & the Outlook for 2010.The event will take place on Tuesday December 8th at the Hilton Times Square in New York City.
- People Capital’s Human Capital Score was used in a CBS MoneyWatch article on The Best Route to a Rich Retirement
By far the most momentous decisions you make in building human capital are when you’re young. Projecting off estimates by People Capital, which tracks workers’ earnings history by college and by major, a student’s decision to major in a low-demand field like English rather than a higher-demand one like bio-engineering, might vaporize the equivalent of $700,000 on the spot. (Keep reading…)
- People Capital was also featured in a round up story on WalletPop.com, Top 10 Tips for College Planning:
College Planning Tip #10: Peer to peer loans. Person to person lending, or P2P is another option for college planning, cash strapped parents. You request a loan on a P2P site, and an individual lender or a group of lenders may provide the loan at an interest rate set by the site. Some P2P sites have student loan niches, while other sites focus solely on student loans. (Keep reading…)
Keep of the good work, People Capital! If you would like to learn more about P2P Student Loans check out www.People2Capital.com.
Short Term Website Marketing Strategies Continued… Using Social Media to Make Sales Now!
Posted by Salem Global on Dec 1, 2009
Black Friday has come and gone. Even Cyber Monday is over. And now look at you. Are you having “Regret Tuesday” or are you happy with what you have been implementing since we started talking about online marketing for the holidays one month before Halloween??? You see, most small business owners (SBOs) have a calendar and they look at the past and they regret what they didn’t do. Most large companies have a marketing calendar, a marketing budget, a marketing plan, and they implement like clockwork. And the companies in the middle struggle with where they stand. So the question really is, do you lean towards being a small company and think “small,” or BIG company and think BIG?
Macy’s created the Macy’s Thanksgiving Day Parade for a reason. They didn’t want to “give back” to the community; they wanted to sell more of their merchandise. Of course they get the benefit of “giving back” because the parade has evolved into a fun family treat for everyone in America. If I don’t take my kids to the parade, we usually watch it on TV. And there is the Macy’s logo, ingrained on my mind, on every float, every TV and every second of the hours it takes for all of the floats to be transported to the Upper West Side, get blown up, get handled, and then walked downtown. When I was younger I used to go to the balloons the night before Thanksgiving and watch them blow up the balloons. People have parties and it has become an event in and of itself. Then I got an office on Broadway and it over looked the parade. I used to host parties there until I moved. And then in 2005 Mayor Mike Bloomberg’s entourage pulled up down my block and I got a picture of him and my son (I still regret not taking off my son’s hat for the photo op but what’re you gonna do… http://www.raphisalem.com/mayor-michael-bloomberg-and-isaac)
So let’s be realistic. You aren’t going to throw a parade on the streets of New York City… But what you CAN do is throw a VIRTUAL parade on your and your friend’s computers. Meaning: using social media and creating a buzz amongst your friends and family. In the past few weeks we have talked about pay per click advertising, contests and emails. Now its time for you to rev up your social media engines and get everyone you know, multiplied by everyone THEY know, and start to spread the word.
On Facebook, this feature is called “becoming a fan.” In LinkedIn, this feature is creating a group and letting your network know it exists. Did you know that there are hundreds, if not thousands, of social networks? Though Facebook is my favorite personal one and LinkedIn is my favorite professional one, there is also Twitter, Ryze, MySpace, Ning and much much more. Sign up for as many social media sites as you can. First let them know you exist. Then let them know you are having a sale. After all, there are only 10 more days till Hanukkah and 24 days left till Christmas.
If you want to know more about Social Media, social networks or short terms strategies for the holidays, please give us a call at 212-993-5828, send me an email at raphis@salemglobal.com or visit www.SalemGlobal.com. You’ll be glad you did.
Next week we will talk about getting ready for the New Year and planting the seeds for your long term online marketing strategy.
Short Term Website Marketing Strategies Continued… Thanks! - Thank your customers and clients with coupons, incentives and contests.
Posted by Salem Global on Nov 23, 2009
Over the past few weeks we have been talking about short term website marketing strategies using PPC or pay per click. But if you don’t want to give your money to Google, Yahoo or Microsoft, why not try a contest? It’s holiday season. 4th Quarter. The time of year that people don’t mind spending money like they do all year long. Ok lets face it… no one reeaaally likes to part with their hard-earned money, but during this time of the year, “giving” is in the air. After all, ’tis the season… Oh and by the way - its THANKSGIVING! So you SHOULD be giving “thanks.” But HOW you do it is another story…
As you can see from this newsletter, SalemGlobal is “thanking” our newsletter readers with the opportunity to win $100 in the form of a gift certificate or equivalent. Now I have to be honest with you. We are pretty good at what we do. We have thousands of people that read our newsletter. Thousands of people visit our website each month… after all, we are at the top of Google for keyword “website marketing.” We promote ourselves and our clients over Facebook, Linkedin and YouTube. And to top it all off, we have our own networking organization that you can sign up for at www.BreakfastNetworking.com. So every week I am really already reaching thousands and thousands of people.
So why incent to get even MORE traffic? The answer is simple. Just because we have thousands of fans, readers and visitors, it does not mean that we can’t use MORE business. The goal of every business should be to try to improve upon what they have going on already. If you have thousands, you need to go after TENS of thousands. 10s… MILLIONS! (Think Mike Myers in Austin Powers) So contests get people who are on the fence to act. Your call-to-action should never be for people to just read your newsletter - it should be to get them to call you to hire you.
Contests are fun, exciting, exhilarating and motivating. And you don’t have to give away $100, you could give away a Wii. An iPod. A Flip. A Starbucks giftcard, Barnes and Noble. Amazon.com. You get the picture… Post this on your newsletter, your blog, your website, your Facebook profile and linked in status, and maybe even in a press release. You will be happy you did 
People Capital Launches Human Capital Score College Planning Tool
Posted by Aryeh.Landowne on Oct 20, 2009
New York, October 19, 2009, People Capital (www.People2Capital.com), a Web resource for college students to obtain student loans via an online lending exchange, has launched the Human Capital Score™ College Planning Tool (www.HumanCapitalScore.com). The new Web tool is designed for students (and college planning consultants) who want to use the Human Capital Score™ to compare multiple projected income scenarios based on colleges they are considering attending.
The Human Capital Score College™ Planning Tool is a Web based college scenario planner that is targeted for students who are planning to go to college and need help measuring the economic value of various schools they are considering. Namely, the tool can help students decide whether it is worth the money spent to go to one school as compared to another, based on the income potential from the academic choices they make. The planning tool works when a user inputs key data about themselves (GPA, SAT scores, planned college major) and the various schools they are considering. The tool then calculates the data and presents a graph and chart documenting results of several scenarios (up to five maximum) of the user’s potential income 10 years after graduation, allowing the user to compare the results between colleges she is considering. This tool can also be used by college planning consultants and high school guidance counselors with a professional version available for their consulting needs.
The Human Capital Score™ College Planning Tool is predicated on the Human Capital Score™, a Web calculator developed and launched earlier this year by People Capital. Built on research developed at The Wharton School of the University of Pennsylvania Insurance Department, the Human Capital Score™ helps students assess their student loan risk by using academic merit data such as GPA, standardized test scores, college and major, along with traditional demographics data and metrics, to give insight into their future earnings potential.
“Since launching the Human Capital Score™ earlier this year, we have received feedback from users who found the tool helpful and insightful, but thought that the ability to compare various college scenarios would be an added benefit,” said Thomas Shelton, founder and CEO of People Capital. “The Human Capital Score™ College Planning Tool now adds this level of functionality; as students can use it to create multiple scenarios to help them better evaluate their loan risk, future potential earning income and possibly the college or university they will spend the next several years at.”
The Human Capital Score™ College Planning Tool is available in three tiers of pricing:
- $19.95 – Compare and contrast up to two scenarios at a time, for one time use only
- $29.95 – Compare and contrast up to five scenarios at a time, for one time use only
- $199.95 – Compare and contrast up to five scenarios at a time for six months with unlimited usage
About People Capital
People Capital (www.People2Capital.com) was founded by a team of world-class talent with backgrounds in student loans, consumer finance, credit ratings and new media in order to develop the next generation of credit risk management and funding for student loans. Its lending platform allows students to finance their college educations through improved access to private student loans. Its patent-pending Human Capital Score™ (www.HumanCapitalScore.com) measures students without credit history by using academic and credit data to model future individual income levels, and therefore their future ability to pay off the loan.